Help Red Pump Step Out 500 Strong!



I’ve always supported the fight against AIDS, and ever since I started The Red Pump Project, my desire to prevent HIV has grown immensely, especially among women and girls. Last March, we launched The Red Pump Project on March 10th on the backs of the “Rock the Red Pump” campaign.

The United States recognizes March 10th as National Women and Girls HIV/AIDS Awareness Day. It’s a nationwide initiative to raise awareness about the increasing impact of HIV/AIDS on women & girls and encourages ladies to take action.

While progress has definitely been made in the areas of AIDS prevention and treatment, women still represent 27% of all new AIDS diagnoses, with African-American women accounting for 66% of that group. This year focuses on this statistic, “Every 35 minutes, a woman tests positive for HIV in the United States.

In observance of this day, The Red Pump Project is asking bloggers to participate in the second annual “Rock the Red Pump” campaign: 500 in 50. Last year, 135 of you took to Twitter, Facebook, and your blogs to help us “Rock the Red Pump” and this year, we’re asking you to do it again! This time, we have a goal of getting 500 blogs to “Rock the Red Pump,” and we have 50 days to do it.

Leading up to March 10th, we’re asking bloggers to “Rock the Red Pump” widget on their sidebars to represent the strength and courage of women fighting HIV or affected by the disease both directly and indirectly. Then on NWGHAAD, we would like you to embed the Red Pump Widget within a post with a short snippet of its significance, including some statistics about HIV and its effect on women and girls.

To participate, please send an email to If you sign up, we will send you instructions, statistics and the HTML code for the widget.

We’ll also link your blog to a post that will run on The Red Pump homepage, Awesomely Luvvie and on here on that day.

If you’re interested in participating in the “Rock the Red Pump” campaign, please send an email to If you’re already “Rocking the Red Pump” on your sidebar, please send us an email anyway. We’ve created a brand new widget for 2010!

While you’re here, take a look at some shots from our Red Pump National Team photoshoot!


Yours TrulyDSC_7277

Co-Founders Enjoying a Laugh


The Entire Team!


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